Website: www.pmu.ie
Owner: Olena Oliynyk – Luxury Permanent Makeup Ireland

1. Introduction

At PMU.ie, your privacy is very important to us. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website, book an appointment, or communicate with us.

2. What Information We Collect

We may collect and process the following personal data:

  • Contact Information: Name, email, phone number, address (if provided via forms)

  • Appointment Information: Treatment preferences, past procedures, contraindications

  • Payment Details: Limited info processed securely via third-party payment providers (e.g., Stripe or Revolut)

  • Website Data: IP address, browser type, and cookies for analytics and advertising purposes (see Section 6)

3. How We Use Your Information

We process your data for the following purposes:

  • To respond to enquiries or bookings

  • To provide services and manage client appointments

  • To send confirmations, reminders, or follow-up information

  • For record-keeping and compliance with Irish regulations

  • To improve the website experience through analytics

  • For marketing (only with consent)

4. Legal Basis for Processing

Under GDPR, we process personal data based on:

  • Your Consent – e.g., to send you promotional offers

  • Performance of a Contract – e.g., to book and provide treatments

  • Legal Obligation – e.g., for health & safety records

  • Legitimate Interests – e.g., improving our services

5. How Long We Keep Your Data

We only keep your data as long as necessary for the purposes it was collected or as required by law (usually up to 6 years for treatment records).

6. Cookies & Analytics

We use cookies to:

  • Understand how visitors interact with our website

  • Provide a better browsing experience

  • Personalize ads (only with your consent in the EEA)

We use Google Analytics and may use Facebook Pixel or Google Ads remarketing. You can manage cookie preferences via the banner or browser settings.

7. Your Rights

Under GDPR, you have the right to:

  • Access your data

  • Request correction or deletion

  • Withdraw consent at any time

  • Object to processing

  • Lodge a complaint with the Data Protection Commission (DPC) in Ireland

To exercise your rights, please email us at: info@pmu.ie

8. Data Security

We use encryption (SSL), secured storage, and limit access to your personal data. Any third-party services we use (like booking or payments) comply with GDPR and process data securely.

9. Third-Party Sharing

We do not sell or share your data with third parties, except:

  • With service providers who help us run the website (e.g., booking apps, email, or hosting)

  • When legally required

10. Contact

If you have any questions about this Privacy Policy or your personal data:

Luxury Permanent Makeup
Email: info@pmu.ie
Phone: 00353831274111
Address: 7 Pembroke Street Upper, Dublin 2.